The Glitz and Glamour of LIFE INSPIRED

LIFE INSPIRED UNVEILS REGIONAL FACES OF LI

Faces of Li
Presenting Jason Godfrey, Hannah Al Rashid, Angelinque Teo & David Yee

At recent unveil at Mandarin Oriental Hotel, I got the chance to meet up with four awesome faces of Li, short for Life Inspired – The Asia’s first HD lifestyle television channel was officially introducing four of their personalities from around the Asian region – Jason Godfrey from Hong Kong, Hannah Al Rashid from Indonesia, Angelique Teo from Singapore, and David Yee from Malaysia – as the faces to front the two-minute vignettes called the ‘LINK’ that encapsulates the audience with the essence of inspirational living. The ‘LINK’ will feature the latest lifestyle trend across the Asian continent that centers around food, home, wellness, travel and style.

LI
Li (Life Inspired) is Asia’s first lifestyle television channel in high definition (HD)

Leading the pack as the channel created in Asia by Asians, Li will be hosting a star-studded celebration by bringing together four charismatic Asian personalities, following its first year anniversary in Malaysia. This delightfully vibrant channel, made for the cosmopolitan Asian urbanite who appreciates the rich variety of Asian-inspired content, is currently available on 12 platforms in Hong Kong, Singapore, Indonesia, Malaysia and Taiwan, with more Asian countries to follow soon.

Joanne de RozarioAnna Chan
Welcoming Speech from Joanne de Rozario & Anne Chan, General Manager of Life Inspired

Anne Chan, General Manager of Li TV Asia said “We aim to provide a more diversified range of lifestyle programs for our loyal viewers. We believe that through the unique personalities of our lifestyle ambassadors, their passion and inspirations, we will be able to inspire our audience the best of Asian lifestyles.”

“I’d like to sincerely thank our viewers, as well as Astro, for all the support we have received so far. We have enjoyed a good year, and it is my promise to all our viewers that next year will be even more exciting,” she added.

Datuk Vincent Lee
Speech given by Datuk Vincent Lee, Executive Deputy Chairman, Star Publications

Henry Tan, Astro’s Chief Operating Officer said “Astro continues to provide our customers with quality HD content through our channel partners like Li. With strong Asian relevance programming and an expanding international footprint, I am sure Li will bring a feast of new and exciting content from across the Asian region.”

Group
Unveiling The Faces of Li

David Yee
The Faces of Li – Malaysia David Yee

From model, to TV host and now a PR Manager of a design college, David Yee has transitioned effortlessly into each role over the years, thanks to his spirit and passion for style and everything design-related. An Australian native of mixed heritage, Yee embarked on a successful modelling career in Sydney in his early twenties. He moved to Singapore under the encouragement of a Singaporean model agency to explore the city’s many opportunities where his Pan-Asian look would be highly sought.

Yee’s move to Singapore saw him in major ad campaigns that spanned from Singtel to Mastercard. His friendly demeanour and great sense of humour also caught the attention of the local TV station that picked him to host Showbuzz, an entertainment programme , for two years. Yee chalked up the frequent flyer miles attending major movie premiers in Hollywood. He has interviewed major players such as George Clooney, Jodie Foster, Pierce Brosnan, and Leonardo Di Caprio, to name a few.

Yee is now based in Kuala Lumpur as PR Manager to a design college, which sees him promoting an institution that churns out some of Malaysia’s best design talents. Fashion design, interior design, graphic design – these are subjects that Yee is passionate about. While his day job keeps him busy, the multi-tasker has not shied away from the spotlight completely, as offers to host events and to star in commercials continue his way. His most recent feather in the cap is playing father to his three daughters.

Angel Teo
The Faces of Li – Singapore Angel Teo

Angelique, or Angel as she is more affectionately known, came into the limelight after winning the inaugural New Paper New Face Competition in Singapore, where she was born. Seven successful years of modelling followed before she moved on to television hosting. Her versatility has seen her fronting everything from kids’ edutainment shows to travel programs and a daily sports program. This catapulted her to presenting the 21st South-East Asian Games in Kuala Lumpur, Malaysia. More recently, she was seen on Channel NewsAsia, as the presenter of Business Class, a travel program filmed across the Asia Pacific region. Angel was also given the opportunity to trace her maternal ancestry roots to The Netherlands. This was turned into an hour-long program that was entitled “Postcards from Home”.

The Pan-Asian beauty, whose father is Chinese, then decided to venture to radio, and after a mere year on-air, she was given the opportunity to produce and present her own sponsored drive-time show on Lush 99.5FM, where she presented only the best trends in the world of luxury and finer living for three years. In between her busy schedule of TV and Radio presenting, Angel is also a much sought-after host for events, presenting everything ranging from luxury launches to gala dinners, exhibitions, awards presentations and mediating round-table discussions.

Angelique’s quick-witted personality as well as her ease with people from all walks of life, has made her a popular host in the MC-ing industry for events not only in SIngapore, but across the whole Asia-Pacific region as well as the Middle-East.

Hannah al Rashid
The Faces of Li – Indonesia Hannah al Rashid

Hannah Al Rashid is a child of all nations. With her exotic French-Bugis lineage, the London-born beauty is far more than just a pretty face, having graduated from the prestigious School of Oriental and African Studies at the University of London and experienced an exchange program at UGM, Yogyakarta.

As a skilled Pencak Silat martial artist, Hannah also represented the UK in many World Championships and other internationally renowned tournaments for over 5 years, showcasing a strong and independent side that epitomizes the best of modern feminity.

Hannah’s kaleidoscopic body of work includes her experience as a presenter at star-studded events such as the Anugerah Planet Music Awards, making her no stranger to red carpet glitz and glamour. Apart from her fame as MTV Indonesia’s vivacious VJ, Hannah’s love of adventure is put to good use as a host of the uber popular Trans TV travel show, Koper dan Ransel, which explores both the luxurious and cost-conscious approach to different holiday destinations, delighting audiences from all walks of life.

The highly sought after model has also starred in the music videos of top Indonesian artistes such as Yovie & Nuno and Marcell, was featured in numerous commercials for leading retailers such as Bloop/Endorse, and appeared in the beauty and fashion spreads of Indonesia’s trendiest magazines, thus firmly establishing her presence in popular culture. With her trifecta of brains, beauty and brawn, charming personality, and fiery passion for discovering and sharing the best of Indonesia’s luxury lifestyle options, Hannah is ready and raring to go – stay tuned as she takes the ultra stylish scene by storm!

Jason Godrey
The Faces of Li – Hong Kong Jason Godrey

Jason Godfrey has spent the past decade waiting for the phone to ring. As a professional model there was little else he could do to get work. Being apathetic for a living wasn’t his passion, but it paid–and more importantly provided the opportunity to live in Europe, Australia, Asia, and Africa.

Gracing runways and magazine covers worldwide wasn’t the best use of his Bachelor of Environmental Studies from the University of Waterloo, but Jason never lost his love of the outdoors. From traipsing to the top of volcanoes, to flipping a fully loaded canoe in level three rapids, to gulping sea water while cage diving with Great Whites, there’s little outdoors he won’t do. A certified diver and proficient rock climber, Jason plans his vacations around shipwrecks and piles of rocks he can scale.

Recently Jason has been moving away from modeling and into hosting. His high profile TVC, playing a caricature of himself in a series of promos for America’s Negxt Top Model – Season 14 on Star World, led to his first job as co-host for FOX’s live broadcast of the Oscars on Star Movies. This swiftly opened the door to other projects, such as currently shooting Escapades for AXN, signed on as a host for Li, and is joining Star VIP Access. Jason has settled in Hong Kong where he continually renews his Xbox live subscription, is in the process of building a climbing wall on his roof, and is very happy with his couch.

“I’ve been a professional mannequin since waiting for Polaroids to dry was a necessity and not an artsy choice. Represented by agencies on five continents, I’ve faked smiles in thousands of catalogues, used the same poses in hundreds of print ads, acted poorly in dozens of commercials, and somehow made it onto the pages of such fashion staples as Vogue, Elle, Harper’s Bazaar, Maxim, and Men’s Health.” – J. Godfrey from Big Smile No Teeth

david angel sid.
David Yee, Angelique & Myself

sidney
Myself with Hannah al Rashid

Li is available on Astro B.yond Channel 706 from 9pm to 9am. For further information, please visit www.litvchannel.com. To upgrade to Astro B.yond call 1-300-82-3838 or visit www.astro.com.my/byond.

One comment

  • October 12, 2011 - 5:49 pm | Permalink

    Lots of gorgeous faces here… 😀
    Chasing Food Dreams´s last blog post ..MIGF 2011: Al Amar, Lebanese Cuisine

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